Speakers

Engage London 2011 will gather leaders and experts in digital marketing to discuss the hottest industry topics and offer something for everyone, whether you’re a social media guru, the go-to-person for eCommerce or an online marketer. These thought-provoking speakers will explore today’s digital universe and how it revolves around your knowledge and expertise

There will also be the opportunity to network with Webtrends experts and attend a host of exciting and interactive breakout sessions led by our customers and partners.

We will be adding inspiring speakers over the coming days so watch this space…

Pranav Mistry – Sixth Sense Technology

Pranav Mistry is the inventor of SixthSense, a wearable device that enables new interactions between the real world and the world of data. He is passionate about integrating the digital informational experience with our real-world interactions. Currently, he is a PhD student in the Fluid Interfaces Group at MIT’s Media Lab.

Pranav holds a Master in Media Arts and Sciences from MIT and Master of Design from IIT Bombay. He previously worked with Microsoft as a UX researcher. Previous projects from his work at MIT includes intelligent sticky notes, Quickies, that can be searched and can send reminders; a pen that draws in 3D; and TaPuMa, a tangible public map that can act as Google of physical world. His research interests also include Gestural and Tangible Interaction, Ubiquitous Computing, AI, Machine Vision, Collective Intelligence and Robotics.

MIT whiz kid, Pranav is one of those rare people with the ability to charm you the moment you meet him. He radiates an enthusiasm for invention which is thoroughly contagious. He is a fascinating and spontaneous speaker, with a passionate desire to help everyone to be creative and innovative.

David Rowan – WIRED

David Rowan is editor of the UK edition of WIRED magazine, which won 2009 Launch of the Year at the British Society of Magazine Editors Awards. He writes the monthly “Digital Life” column in GQ magazine, and has written tech and trend-watching columns for The Times. He has edited The Guardian’s websites, made TV films for Channel 4 News, and written long features for The Telegraph Magazine, Sunday Times Magazine and The Observer.

Trained at The Times, he edited The Guardian’s op-ed, education, analysis and Saturday features sections. Most recently he edited The Jewish Chronicle. His speaking engagements in 2010 have taken in Amsterdam, Copenhagen, Geneva, Moscow and Shanghai, on topics ranging from the future of luxury brands to the new rules of business in a mobile-internet age.

When not at airports he’s curated an exhibition of British creative talent for the UK Government’s Cabinet Forum conference, where he was a speaker, and was a judge in the 2010 Brit Insurance Design Awards and the 2010 Conde Nast Traveller design awards. Recent TV appearances include BBC Newsnight, BBC Breakfast News and Channel 4 News; radio appearances include Radio 4′s Today Programme and The Media Show.

John Yi – Facebook

John Yi, Manager of Facebook’s Marketing API Program, is a 1996 West Point graduate who served for 7 years in the US Army, 5 of them in Special Operations with the 7th PSYOP Group and 75th Ranger Regiment (Airborne). After the Army, John was a disaster response officer for the American Red Cross, founded two technology companies and in 2006 John helped start an agrarian social venture called the One Acre Fund which is now serving 50,000 subsistence farm families in Kenya and Rwanda.

Prior to joining Facebook in 2009, John led Search, Display and Social media initiatives for a Fortune 500 company. At Facebook, John facilitates an ecosystem of marketer-focused solutions built on Facebook APIs. The Marketing API Program enables brands to connect and engage with their current and future customers via Facebook at scale and finally, to measure and analyze their Facebook marketing initiatives.

Alex Yoder – Webtrends

As chief executive officer, Alex Yoder is responsible for worldwide operations and the overall strategic vision of Webtrends, the global leader in mobile and social analytics.

His time at Webtrends tops off more than 20 years of global business experience spanning leadership roles across sales, marketing and operations. Yoder has also served as vice president of sales for Touch Clarity, a behavioral targeting company.

Yoder won a Stevie Award for Executive of the Year in Computer Software at the 2011 American Business Awards and was recognized by the Portland Business Journal as the 2010 CEO of the Year in Technology.

Justin Garrity- Webtrends

Justin Garrity works full-time as both the Director of User Experience at Webtrends as well as the founder and Creative Director of Webtrends Design Lab.

As the Director of User Experience for the last three years, Justin has overseen award winning redesigns and launches of analytics products designed for marketers including Analytics 10, Insight, Insight iPhone App, Segments, Tag Builder, and URL Generator.

This last July, Justin launched a new offering at Webtrends called Design Lab. With a small, talented team, this new offering creates custom visualizations for brands leveraging data generated on multiple platforms. These visualizations range from dashboards for brand teams to interactive multi-screen views broadcast on tv. Outside of Webtrends, Justin is an artist, with a focus on oil painting, murals, and filmmaking. Justin is a co-founder of the Webvisionary Awards and has been a featured speaker at multiple events with topics ranging from Paper Prototyping to Interface Design to Lessons Software Development Can Learn from Filmmaking.

Christian Howes – Webtrends

Christian Howes heads up Webtrends’ solutions engineering team in EMEA, where he supports some of the UK’s biggest brands including Asos, Play, Lloyds Banking Group, HSBC and Telegraph Media Group in the understanding and usage of their digital data.

He has managed the web analytics group for the likes of Sony Playstation and Panasonic Mobile, culminating in over 12 years of digital experience. More recently, Christian has begun to utilise his knowledge and expertise in social media as a frequent commentator within mainstream media such as The Independent, The Sun, Metro, The Economist, Sky News and the Evening Standard, as well as, currently appearing weekly on channel 5 as the Big Brother social media pundit.

Dave Coplin – Microsoft

Since joining Microsoft in 2005, Dave Coplin has worked across a wide range of sectors and customers, providing strategic advice and guidance around the cost effective use of technology in relation to their business needs. As an established thought leader in the UK and having spent a considerable amount of time in the Public Sector providing leadership and guidance around key technology policy issues like Cloud Computing, Open Government, Open Data and the “consumerisation” of IT, Dave is currently working as Director of Search for Microsoft UK’s Advertising and Online business, focusing the spotlight on the power and potential of search and the way it holds the key to society’s effective use of all that technology and the internet has to offer.

As a self-confessed technology “alchemist”, Dave is passionate about turning the base metal of technology into valuable assets that effect the way that we live, learn, work and play and in so doing, move the focus from the technology itself to the actual outcome.

Prior to joining Microsoft, Dave spent 13 years delivering IT strategy and solutions within the Professional Services industry in the UK, Canada and the Netherlands, helping to build the foundations of a global IT infrastructure.

Dave has contributed to a range of media articles, conferences and forums all relating to the goal of making technology less “visible” and more valuable in our daily lives – many of those conversations are available on his blog – The Envisioners.

Mike Ricci – Webtrends

As VP of Mobile for Webtrends, Mike is responsible for all facets of Webtrends mobile analytics business. AT Webtrends, Mike works with blue chip clients like Coca Cola, Hilton, Microsoft, NY Times, RIM, Polar and a host of others to effectively implement measurement programs that shape mobile strategies and user experiences.

Mr. Ricci joined Webtrends after serving as VP and Mobile Practice Leader for Merkle where Michael established Merkle’s mobile marketing practice and helped bring aboard brands like Wendy’s, Samsung, Lord & Taylor, ASK.COM, Lane Bryant, TGI Fridays, DirecTV, Clorox and a slew of others. In a relatively short period of time, Michael established Merkle as the premier mobile marketing player in the eCRM space.

Jeanniey Mullen – Zinio

Jeanniey Mullen is Global Executive Vice President and Chief Marketing Officer of Zinio, the world’s foremost digital publishing products and services company, and home of the largest newsstand. She holds the same roles concurrently for VIvmag, the world’s first exclusively digital luxury women’s magazine VIVmag.

Renowned as a pioneer in email marketing—the nascent stage of the digital marketing revolution—Mullen has employed her penchant for building active and engaged communities by architecting processes and systems for delivering exceptional customer service and relevant content across multiple media. She is widely credited for her pivotal role in ushering in a new era of digital marketing communications. Founder and current executive director of the Email Experience Council, Jeanniey has broadened her reach to master the social, mobile and digital publishing and advertising industries. Today, she brings this extensive experience to bear in her role as the public face of Zinio and VIVmag, defining and implementing strategies to build partnerships with publishers, brands and consumers.

These initiatives command monumental growth for both companies. She is an accomplished author with two books to her credit, as well as a regular columnist for ClickZ. Mullen is a frequent and highly sought-after speaker at digital marketing, e-tail and publishing events around the world.

Adrian James – CEO, SiteTagger

Adrian has been around the Marketing Technology space since the turn of the last decade. An experienced Marketing Director, Adrian had previously worked in a variety of positions at PSI net, Pressure Products and Scottish Power during the nineties, before moving into Marketing technology. A passionate Marketer, Adrian went on help fast growing businesses like Siebel and Omniture grow their brand and offering before being starting with SiteTagger last year. Adrian remains incredibly enthused by the opportunity Digital and Mobile presents the Marketer and frequently lectures on the subject as Visiting Lecturer at the University of Strathclyde Business School.

Mark Challinor – Director of Mobile, Telegraph Media Group

Director of Mobile, Telegraph Media Group, London, England. Responsible for commercialisation of all mobile and tablet services/apps for one of the world’s major media groups.

Also International and European board member of The International Newsmedia Marketing Association (www.inma.org). The organisation networks latest trends and ideas via newspaper groups across the globe. (Mark has his own mobile and tablet blog on inma’s website). 20+ years inside newspapers/media, holding senior commercial roles previously at Trinity Mirror (Daily Mirror, Sunday Mirror) and Associated Newspapers (Daily Mail, Mail on Sunday, Metro) and now The Telegraph. 5 years in the mobile consultancy arena…clients from a diverse field: The American Marketing Association, Showcase Cinemas, Metallica and Girls Aloud music bands and major newspaper groups in Australia and India.

Also sits on the Code of Advertising Practice board (CAP) for the UK’s Advertising Standards Authority (ASA), deciding what is legal, decent, honest and truthful in high profile sales promotional campaigns.

Luca Paderni – Forrester Research

Luca primarily contributes to Forrester’s offerings for the CMO & Marketing Leadership Professionals role. He is an expert on how senior marketers can take advantage of new advertising and communication technologies to bolster their brands’ health, deepen customer relationships and, ultimately, increase sales. He lends a strategic yet pragmatic perspective on the key trends affecting CMOs — the cross- functional impact of new technologies, media fragmentation, evolving consumer behavior, and the evolving role of the CMO. His current research touches on marketing strategy, Adaptive Marketing, agency relationships, and the latest trends in advertising and media. Previously at Forrester, he was a Technographics® analyst and senior consulting analyst.

Before joining Forrester, Luca was head of industry marketing for Google in EMEA, looking after sales and marketing strategy for advertising products across verticals. In addition, Luca has more than 10 years of marketing and strategy experience at some of the world’s largest and most important branded goods manufacturers, including Ferrero, Johnson & Johnson, L’Oreal, and Prada, working across Italy, France, Switzerland, Spain, and Russia. Luca is a regular keynote speaker at international marketing and media events.

Brent Whitman – RIM/BlackBerry

Brent Whitman is the product manager for BlackBerry Analytics Service (powered by Webtrends). In his three years at BlackBerry, Brent has also contributed his product management expertise to projects on innovation strategy, pricing, and customer service. Prior to joining BlackBerry, Brent worked as an artificial intelligence programmer on video games such as Assassin’s Creed and NBA Live.